How to Take Charge, Streamline, and Simplify How Your Nonprofit Communicates on Social Media

 
Looking to improve engagement with your audience on social media, but aren’t sure where to begin? You’ve come to the right place! In this workshop, you’ll gain a foundational understanding of various social media platforms and learn to develop and implement an actionable social media strategy. We’ll focus on how to structure your social media efforts, captivate your audience on each social media platform, and build brand awareness, loyalty, and ultimately donations.
 

Learning Objectives

Attendees will...

  1. Learn how to develop and implement a social media strategy
  2. Understand the difference between major social media platforms
  3. Create a weekly content calendar for your business.

About the Presenter:

Ashlan Glazier-Anderson, CEO | AshbeanPDX Marketing

Ashlan Glazier-Anderson has over 15 years of experience in marketing, communications, and ecommerce working across multiple fields from advertising agencies to corporations to nonprofits. She has managed the social media strategy for nonprofits and small business owners, helping them grow their audiences, and post consistently across multiple platforms. She is the founder of a full-service digital marketing agency, AshbeanPDX Marketing, that works with clients who are doing social good. Ashlan holds a Master’s degree in Strategic Communications from the University of Oregon and a Bachelor’s degree in Business Administration, Marketing from Portland State University (PSU). She completed a Certificate in Nonprofit Program Evaluation with the PSU Nonprofit Institute.

Cost for the Event:

WVDO will be implementing an accessible sliding-scale admission fee structure. For those who are able, the Community Builder admission fee helps cover the costs WVDO incurs to host and develop the training. If you are able to contribute more, please consider the Equity Builder admission fee, which will increase attendance accessibility to WVDO programming.

If you are wanting to pay an admission fee that doesn’t fit the current sliding-scale, please contact [email protected].

Sliding-scale for non-members:
$40 - Equity Builder
$20 - Community Builder
$10 - Capacity Builder

Sliding-scale for WVDO members:

$20 - Equity Builder
$10 - Community Builder
$0 - Capacity Builder

If you are experiencing financial struggles, reach out to [email protected] for assistance. No one will be turned away due to a lack of funds.

To view the recording:

  1. Log into your MyWVDO account: https://wvdo.memberclicks.net/login#/login
  2. Be registered for the course: https://wvdo.memberclicks.net/ds20220405
  3. Refresh this page

Course Details

Recording and Handouts from 4/5/2022 Webinar01:30:00
Lesson 01:30:00
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